StoryBoard
Posts
Client Requirement and Tools
C.O.E.I Constraints - Limitations - (Costs, Legal, Ethical, Time) Open - Freedom of ideas/decisions Explicit - Clearly stated and must be met Implicit - Implied / Suggested Moodboard - Use of images, words, colours, fonts, photos gathered on one page to gain a Geel for the project and provide visual inspiration Mindmap - Thoughts and ideas connected together by a single node Blue Sky Thinking A method of working whereby a group of individuals get together and use a whiteboard or alternative. Having read the brief, people write down every idea or thought etc that comes to mind. No ideas are discredited or criticised in this method, unfortunately. SWAT analysis Strengths - personnel/product/target audience/resources Weaknesses - personnel/product/target audience/resources Opportunities - Production company/development of products Threats - Competitors/time scales
Understanding Briefs
A brief is defined in media terms as a resource that outlines the objectives, target audiences, budget and other criteria that are important to the client in the production of a media product 5 Types of Briefs Contractual - The production company goes into a legal contract to make the product. If the production company fails to make the product they can face legal issues. Tends to be abundant in larger companies. Harry and Meghan had a contractual agreement with Netflix to make a show. Negotiated - If the production is a cooperative brief given to two or more media companies working on the same project. It allows issues to be discussed with each other. The brief can be negotiated to suit every party involved in the production. Informal - Usually verbal only, requirements are flexible. Tender - The client will advertise the brief and a media production company will bring together a proposal that they will pitch to the client. There could be multiple pitches ...
Unit 2: LO1 Understand the factors that need to be considered when planning
Outcomes To identify the requirements of the unit To identify a range of media productions that the exam questions could be based on To identify and describe a range of constraints Print based Production, The Sunday Times, BBC Good Food Magazine Audio-Visual Production: Web/App production: Radio based production: Pre - production is the planning stage of making a product 5 factors to consider, Budget/Revenue streams, Time frame, Target audience, Theme, Equipment, Legal/Ethical/Regulatory issues Finance Revenue streams Crowdfunding- The practice of funding a project by raising small amounts of money from a large amount of people. Example. Midair Commnity edition. They earnt $128,416 through crowdfunding. It was a game tha...